How Popular Brands Celebrated Holi 2025 With Creativity and Marketing

Holi, or the Festival of Colors, is one of India’s most brilliant and cheerful holidays.  It represents the triumph of good over evil, the end of winter, and the beginning of spring.  People gather to play with colors, enjoy sweets, and develop relationships with friends and family.  The celebration promotes unity and enjoyment, breaking down social barriers and instilling a sense of community.

Brands from diverse industries use Holi’s spirit of pleasure and color to engage with customers.  From FMCG behemoths like Cadbury and Pepsi producing limited-edition Holi-themed goods to clothing and cosmetics brands giving special discounts, businesses use the holiday to enhance sales and brand awareness.  Social media campaigns using user-generated content, influencer collaborations, and color-themed commercials all help to increase brand engagement.  Additionally, paint and skincare businesses emphasize the importance of their goods by promoting safe colors and post-Holi skin care.

Here are 10 popular brands that made the best out of Holi 2025 festival:

Holi and Nataraj goes well with each other as they both emphasise a lot on colours in life. On Holi 2025, Nataraj gave a simple message ‘Let colours of joy take over the day!’. The post promoted Nataraj colour pencils while showcasing children playing Holi.

Paytm, on Holi 2025, chose money humor with some AI-generated images. The social media posts used AI images whose faces were covered in Holi colors along with text such as ‘Jab dost udhaar wapis na kare’ and ‘Hulk Mode On’ whilst face were painted green.

Google India on Holi 2025 paid a tribute to all the people on Holi who have sinical plans on Holi, they always search for ‘Colours that stays on face’. I am sure those people on Holi use Google for implementing their Holi plans and that’s where Google India played the humour.

Swiggy posted a humour-filled reel where a viral dancing uncle was vibing on a Bollywood Song while the reel stated ‘4 plate gujiya aur malpua khaane ke baad main’. A funny take on Holi feasts and dishes that makes people go dance.

Croma always finds a way to promote electronics on every festival. On Holi 2025, they utilized the party theme of the festival of colours and promote via traditional billboard. They posted it on social media where it mentioned ‘Aap Holi Khelne Aayein, Rang Hum Le Aayenge.’

MakeMyTrip never misses an opportunity to add festival flavor to it’s social media posts. This Holi 2025, they posted a picture of a group of islands that resembles a Pichkaari, though AI-generated, it’s highly appealing to it’s viewers.

On Holi 2025, Pizza Hut gave special Holi offers and enticed it’s viewers on this festival towards it mouth watering Pizzas. By captioning ‘MORE COLOURS, MORE FLAVOURS’, they offered Buy 1 Get 3 Free. Who can refuse that offer?

Flipkart came out with a hilarious Instagram reel on Holi where they portrayed ‘How different people play Holi’ The most relatable one for most of us is definitely ‘Sharma ji ka ladka’ with his biggest water gun (Pichkaari).

Amul India renowned for it’s creativity when it comes to social media, this Holi 2025, they shared ‘colourful’ post. Amul promoted it’s colourful flavoured Yoghurt lineup. All the Holi colours can be seen in Amul products making them a perfect Indian brand especially on festivals.

Zepto made a funny Social media post. It is filled with Holi humour and wit around the festival. We all start the day with colours on our faces but turn silver at the end of the day.

To maximize Holi’s marketing potential, firms must adopt a creative and strategic digital approach.  Digimanic, a prominent digital marketing agency, specializes in creating effective Holi campaigns using engaging social media methods, influencer marketing, and targeted advertising.  Whether it’s increasing brand visibility or generating sales, Digimanic makes sure your business stands out amid the holiday frenzy.  Let’s paint your marketing strategy with success this Holi—contact Digimanic Today!