How Popular Brands Celebrated Christmas 2024

Christmas, celebrated on December 25th, is one of the world’s most beloved holidays, representing love, joy, and the spirit of giving. It began as a Christian celebration to commemorate the birth of Jesus Christ, but has since expanded into a cultural phenomenon that crosses religious lines. Many people use this time to reunite with family and friends, exchange gifts, and focus on common values such as generosity and goodwill. The holiday season is distinguished by vivid decorations, dazzling lights, songs, and a spirit of goodwill and celebration that brings people of all ages and backgrounds together.

Recognizing Christmas’s emotional and financial potential, marketers around the world use the holiday to connect with their target audience. The holiday season is an ideal time for marketing initiatives, with businesses creating heartfelt advertising, offering festive incentives, and launching distinctive holiday products. Christmas not only a holiday, but also a strategic chance to increase brand visibility and consumer interaction.

Google LLC is an American multinational corporation and technology company specializing in online advertising, search engine technology, e-commerce, consumer electronics, AI and other services. It’s Indian subsidiary is known for their creativity on social media. This Christmas 2024, Google India came up with a creative promotion post for Google Pay where a Santa is scanning a QR code from a Christmas tree to gift them.

DOMS Industries Limited (DIL) (stylized as DOMS) is an Indian stationery and art materials manufacturer based in Valsad, Gujarat. Doms ran an engaging campaign with KidZania where kids came come and try their hands on Doms stationery and products. The theme was Christmas 2024 where kids made drawings, colouring and had great time.

Zomato is an Indian multinational restaurant aggregator and food delivery service. It was started by Deepinder Goyal and Pankaj Chaddah in 2008. Zomato guided their delivery partners to dress as Santa on Christmas 2024 to distribute free Zomato gold memberships to it’s customers.

Cadbury Dairy Milk is a British milk chocolate brand owned by Cadbury, a global confectionery corporation. Dairy milk always comes up with great one liner social media posts and on Christmas 2024, yet again, they posts a highly creative graphic with a witty line stating ‘Kuch meetha ho ho ho jaaye!’. Blended their famous tagline with Santa reference.

Bigbasket is one of India’s largest online food and grocery store, with products delivered to consumers’ doorsteps. On Christmas 2024, Bigbasket posted a simple engaging post on the theme Christmas where they asked their audiences ‘HOW MANY ⭐ CAN YOU SPOT IN THIS CHRISTMAS MANSION?’

Myntra is an online marketplace that sells fashion products across multiple categories. The product line comprises garments, footwear, jewelry, watches, handbags, wallets, hats, belts, eyeglasses, and more. Myntra posted an engaging piece on Instagram where they gave Christmas outfit ideas to their viewers around the occasion.

BoAt is an internet-first brand that sells electronic devices across multiple categories. The product line includes smartwatches, hair trimmers, earbuds, headphones, Bluetooth speakers, portable chargers, and cables. Boat is known for it’s marketing ingenuity and on Christmas 2024, they carried their legacy. They posted a hilarious post of their tweet from ‘X’, they asked a question to their audiences related Jingle Bells and got some of the funniest responses.

Infiniti Retail is a large Consumer Durables and Electronics (CDE) retailer in India, operating under the ‘Croma’ brand. Croma has a history of coming up with highly creatives graphic filled social media posts. They posted another one on Christmas 2024, this Instagram post showcased a Christmas tree in the form of a pattern code for mobile phones. Croma always blends their electronics and festive theme together.

Amul, or the Gujarat Cooperative Milk Marketing Federation (GCMMF), is India’s largest dairy cooperative and the world’s largest milk cooperative company. Amul never misses an opportunity to promote their products, they always uses the feasts related to festivals made with it’s products, creates an aesthetic post on Social Media. Amul did the same on Christmas 2024 and promoted it’s Whipping Cream.

Paytm (an acronym for “pay through mobile”) is an Indian multinational financial technology firm headquartered in Noida, India. It specializes in digital payments and financial services. Known for it’s creativity on festive seasons, Paytm takes the opportunity of Christmas 2024 to promote it’s reward programme. It is running a ‘Merry New Year Carnival’ based on it’s cashback mechanism to attract new users.

This Christmas, let Digimanic, your trusted digital marketing partner, let your business shine brighter than ever before. From creating festive ads to increasing web presence, we specialize in converting Christmas pleasure into tangible business success. Let us make this season a win-win for your startup.