Popular Brands Wished Lohri 2026 with Creative Ads & Graphics

Popular Brands Wished Lohri 2026 with Creative Ads & Graphics

Mostly observed in Punjab and North India, Lohri is a well-known winter harvest festival that heralds the end of the harsh winter and the start of longer days. Traditional bonfires, folk music, dhol, and offerings like sesame seeds, jaggery, popcorn, and peanuts—which stand for thankfulness, prosperity, and fresh starts—will be celebrated in 2026.

Lohri offers marketers a powerful cultural opportunity to engage consumers with themes of coziness, family, and unity. Prominent businesses use the festival’s emotional appeal to increase engagement and improve brand recall with celebratory campaigns that use Punjabi images, regional language content, limited-edition packaging, discounts, and social media activations.

Here’s a list of popular brands which leveraged the occasion of Lohri 2026 to their advantage:

1. Wendy’s

Wendys, on Lohri 2026 posted an interestingly creative graphic on their Instagram. They created Bonfire with their French Fries and wished everyone a ‘Happy Lohri’

2. Mother Dairy

Mother Dairy posted a mouthwatering Instagram reel on Lohri 2026. They showcased a Kulhad filled with hot Mother Dairy milk and the captioned goes ‘Garam-garam doodh jaisi Lohri di warmth’

3. Reliance ResQ

Reliance resQ promoted their services on Lohri 2026. The Instagram post showcased a plate full of grains writing ‘Q’ and their wishes were ‘This Harvest season, let festive-ready plates begin with resQ powered kitchens, Happy Lohri, Pongal, Bihu & Makar Sankranti!’

4. Myntra

Myntra, known for it’s hilarious tweets, posted another banger on Lohri 2026. Words were ‘Wrapped’ up in humour. The post goes like “Lohri-core: Dressing up your best only to be wrapped up in a shawl the entire time.” Haha, the winter struggles.

5. MakeMyTrip

MakeMyTrip always keep their graphics on point whenever it comes to Festival marketing. On Lohri 2026, they created hot air balloon of Lohri sweets to signify their USP. Instagram post captioned ‘Let your spirits soar as high as a Lohri bonfire! This season, fly towards sweeter memories and new destinations.’

Leveraging cultural events like Lohri with innovative, timely, and emotionally impactful advertising may greatly increase brand visibility and engagement in today’s cutthroat digital environment. Digimanic is your go-to digital marketing partner to convert every occasion into a potent branding opportunity if you want your brand to stand out during holiday seasons with powerful content, gorgeous creatives, and result-driven social media strategies.